Solution consolidation and ease of use key factors for Zapier. Another crucial factor was LumApps’ dedication to accessibility. The transparent accessibility documentation jived with Zapier’s company culture.
Additionally, Zapier is a technical company. Their employees, even non-developers, live for APIs and automation. They’ve also been collaborating across company silos since the company’s inception. This meant a simplified or “one-size-fits-all” solution did not ring the bell. LumApps provided the level of customization and product release communication that Zapier looked for.